Style Guide: bugAboo on Their Must-Have Items and Personal Style

In the world of K-pop, singing and dancing flawlessly comes nowhere close to singing and dancing flawlessly, while sporting fashionable looks. The members of rookie group bugAboo—Choyeon, Eunchae, Rainie, Yoona, Cyan, and Zin—know a lot about that. However, since these ladies are still relatively new public figures, many of us are still curious about their own spin on off-duty style. We took our questions to the sources themselves and asked the ladies of A team Entertainment’s group about their fashion preferences, essentials, and more! Scroll down and discover a guide to bugAboo’s style. 

The Style 

While bugAboo has been around only for a few months—the group debuted on October 2021—the members have already proven to be adroit in the art of dressing. If not clad in cool school-inspired outfits on their music videos, the girls are rocking their own wardrobe on social media. How do they describe their personal style in three words? 

“Achromatic colors, aura, and comfortable are words that describe my style the most. Although achromatic colors might be boring, I think it’s important to look at the aura those colors give, and I love comfortable clothes.”
—Choyeon

“Street, comfy, and chameleonic. I like street fashion the most! So even if I’m just [in] training wear, I will try to make it look as cool as possible.”
—Eunchae

“Girlfriend look, innocent, and chic. These are my three favorite styles! For summer, I like to wear crop tops that show off the waistline or a bright, colorful, neatly printed dress! My favorites for fall and winter are knitwear, cardigans, black jackets, that allow me to change my style following the latest trends.”
—Rainie

“Special, unique, and elegant. I love glamorous and sparkly styles! I like to stand out and not look like other people.”
—Yoona

“I like to define my style as ‘cool, fascinating, and extraordinary.’ It’s because I usually like to wear outstanding clothes, to make sure people will have their eyes on me.”
—Cyan

“I will define my style with sporty, comfy, and palette. I enjoy exercise, so I usually wear comfortable sportswear. Also, I like to add colors to my daily clothes as a key point, that’s why I express it as palette.”
—Zin

The Most Powerful Piece 

If you’re not familiar with the term, a bugaboo is basically “an imaginary object of fear, something that causes distress.” In this time and era, there is possibly no stronger statement of power than introducing ourselves through our fears. This is exactly what bugAboo did with their self-titled debut song and the subsequent press promotions. In more than one interview, the members of the girl group opened up about their own bugaboos. For instance, back in October, in an EnVi exclusive, leader Choyeon explained the meaning behind the group’s name. “bugAboo has a concept of six typical girls meeting a new world and overcoming their traumas,” she said. For a group with such empowering message, what pieces in their closet make them feel most powerful?

“I feel more confident when I am wearing clothes that can show off my body shape well. My favorite outfit combination is a crop top with wide pants or jogger pants. This gives me the most confidence.”
—Choyeon

“I always try to dress up nicely, but I am more confident when I’m wearing accessories. Cap, shoes, bags, and sunglasses help me boost my confidence!”
—Eunchae

“I think I feel most confident when I am wearing a crop tee with jeans or a skirt. Clothes that show off the waistline make me look great when taking pictures, that’s my favorite look.”
—Rainie

“I feel powerful when I am wearing heels. Heels give me power. I love the feeling of being taller.”
—Yoona

“I feel the most powerful when I am wearing tight skinny jeans with a tank top, sleeveless shirt or a crop top, and high heels.”
—Cyan

“Jeans showing off my bodyline or leather wear! This might sound weird, but leather wear makes me feel powerful!”
—Zin

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The Go-To Look

Beyond our public personas, we all have a style formula that works for us every single time. Naturally, the girls of bugAboo are no exception. What are their go-to looks? They broke them down for EnVi.

“I kind of like kitsch style. I think it looks nice on me when I mix and match my look with some kitsch style outfits.”
—Choyeon

“I would like to say my go-to look is street training wear! I usually like to wear achromatic colors, wide training pants with short or comfortable tops, matched with my favorite cap and shoes. This training look makes me feel confident all 365 days!”
—Eunchae

“I think wearing a shirt makes me feel clean, light and comfortable, so I will say this is my best go-to look.”
—Rainie

“I enjoy wearing long boots because it goes well with any outfit and [they] just look great!”
—Yoona

“White shirt over a black turtleneck tee, black shorts, and coat with long boots! The best go-to look!”
—Cyan

“Training wear! I’ve been enjoying wearing a training set recently. That’s my go-to look!”
—Zin

The Pieces Worth Investing In

We want you to use bugAboo’s guide to craft your own style. Take a page from the girls’ book and check out what are the ultimate fashion investment pieces, according to them.

“For me, it’s rings and necklaces. I usually pick meaningful ones, so I think they are worth investing in.”
—Choyeon

“Items like caps and shoes! I like to collect items, so I would collect caps of different colors, shoes from different brands and types, as well as glasses of colors. I am still collecting them now, and I wish to have my own dress room in the future, with spaces to exhibit my collections!”
—Eunchae

“I usually like accessories or hairbands so I wish to own all different styles of accessories, especially those sparkly types.”
—Rainie

“Caps and earrings. Also, bags and shoes! I think I am greedy! I really like earrings! There are so many sparkly earrings in Korea, so I wish to collect them all.”
—Yoona

“For me, I will say sunglasses because spring and summer are coming soon, so they can help to filter the strong sunlight and protect my eyes. There are also so many colors and designs for me to choose from.”
—Cyan

“I think it’s shoes! Actually I don’t really like to spend money, so when I need to shop for clothes it will take me two to three weeks! Shoes can protect my legs so I think they are the best fashion investment pieces.”
—Zin

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In a growing K-pop landscape, the six-member act bugAboo has quickly positioned itself as a group to look forward to. Considering the fashion-embracing nature of the genre, we can’t wait to see what is ahead for these talented women in terms of style. If this Style Guide is anything to go by, there’s no doubt they will continue to be gorgeously trendy.

Looking for more? Check out more Women’s Month content in EnVi’s latest issue here!