HeyTea and Sandy Liang Brew the Sweetest Collaboration at New York Fashion Week
When we thought Sandy Liang couldn’t get any cooler, the New York-based brand brought the sweetest team-up to New York Fashion Week. On September 8, the fashion and lifestyle label launched a limited-edition collaboration with the Asian tea brand, HeyTea.
The Sweetest Collab
HeyTea and Sandy Liang offered a first glimpse at their limited-time collaboration at the Sandy Liang Spring Summer 2025 show. Show attendants including Vivian Li, Isa Sung, Sydney and Devon Lee Carlson and Beverly Nguyen got a first-hand experience, sampling HeyTea’s Sandy Liang-inspired tea blend, which mixes dragon fruit, mango and jasmine green tea. They also got first dibs on merchandise — mugs, cup sleeves and coasters.
Channeling Sandy Liang’s signature aesthetic, the special launch products feature imagery such as bows and stars. They also nod to HeyTea and Sandy Liang’s Asian roots. “When I was little, my mom would take me on grocery shopping trips in Chinatown and she would sometimes get me bubble tea as a special treat. It’s been so interesting to see how these teas went from being available in small local bakeries to a universally known beverage,” said Liang of her team-up with HeyTea. “As an adult, I often daydream about what other careers I could have and I’ve always loved the idea of owning a little tea shop, so I was so excited to collaborate with HeyTea.”
Beyond Tea
ICYMI, HeyTea is an Asian tea brand, globally recognized for its extensive and innovative tea offerings. (Have you ever heard of the Cheese Tea? HeyTea are responsible for this delicious blend of cheese foam and fresh tea.) In addition to garnering popularity with delicious tea blends that highlight Asian culture, HeyTea is also recognized for its stylish collaborations with the likes of Fendi, Adidas, and Fragment.
“HeyTea has been shaping a trendy tea-drinking culture through innovative brand crossovers. We are not just any bubble tea brand. Our commitment to using real fruit, premium tea, and real milk sets us apart,” shared Yujia Gu, VP of HeyTea, in a press statement. “HeyTea and Sandy Liang have deep ties to Asian culture, resonating with a younger crowd. “
Got a Taste For Tea?
Tea lovers and fashion enthusiasts can find the limited HeyTea x SandyLiang pop-up from Monday, September 9, to Tuesday, September 10, at four New York locations: near Washington Square Park (6 University Place), SoHo (Prince St. between Broadway & Crosby), Beyond the Pale (53 Spring St.) and Washington Square Park (MacDougal & West 4th St.). You’ll immediately recognize a cute mobile truck, featuring HeyTea’s mascot, Axi, where you can enjoy free exclusive drinks.
For more information about times and locations, check out HeyTea’s Instagram.
Interested in more fashion content? Here’s what went down at the Tommy Hilfiger Spring Summer 2025 show.
